Women's Health & Comfort · Susie's · 4 min read

7 Reasons Women Over 70 Trade the Bra They Can’t Wait to Take Off for a Tank They Forget Is On

In most of the homes I visit, the bra is unhooked or hanging on a chair by 3 p.m. The women who switched to a tank with the bra sewn in are still out in the afternoon and still at the table at dinner. And it’s no flimsy shelf cami: it has built-in cups that stay put and a long, snug body that holds a full D+.

1. The Bra Gives Out by 3 p.m., Not You

A woman of 75 at her kitchen table in the afternoon presses on her shoulder where the bra strap digs in

I see it every afternoon. A woman feels fine at breakfast, and by mid-afternoon she’s pulling at a strap, then reaching back for the hooks.

That isn’t your body letting you down. A bra hangs all your weight from four narrow spots: two thin straps on your shoulders, and a tight band pulling at both sides of your ribs. It presses on the same four spots hour after hour, so it only gets worse as the day goes on. Your body changed. Your bra didn’t.

2. Still Supported at 4 p.m., and Everything Stays Put

A woman in a burgundy tank reaches up to a high kitchen shelf and the tank stays in place

The tank doesn’t hang you from four spots. The cups are sewn into the front. The straps are wide and soft. The long, snug body of the tank shares the weight, so no one spot carries it all. The cups stay put, even in the wash.

Maybe you tried a shelf tank, a cami or a sports bra, and it gave out by lunch. This one doesn’t. A shelf tank gives you one thin strip of elastic and a couple of loose pads. This tank gives you built-in cups and a long, snug body, and it holds a full D+. So at 4 p.m. you can reach for the top shelf at the grocery store, and nothing slides.

3. Nothing to Hook in the Morning, Nothing to Unhook at 3 p.m.

A woman tugs the tank down and smooths it, dressed in one move

Getting dressed takes one move. You pull the tank on over your head like a T-shirt, with no reaching behind your back and no tiny hooks to fight with stiff fingers.

And since there’s nothing to hook, there’s nothing to unhook later. Your afternoon feels as easy as your morning. You put it on once, and you’re dressed for the whole day.

4. Lunch Out With a Friend, and You Still Look Put Together

The wide flat strap of the tank stays on her shoulder

Lunch is where a bad bra shows. A strap slips off when you reach for the bread basket. The band rides up under your top, and you spend half the meal tugging at it.

The tank’s wide straps stay on your shoulders when you reach across the table. With no band, your back stays smooth. It’s long enough to tuck in, so it stays down when you sit and stand. You look neat and put together, and nobody can tell you skipped the bra.

5. At Family Dinner, You Stay for Dessert

A woman in a black tank and cardigan carries the birthday cake at family dinner

The biggest change I see is that the women who switched still say yes to dinner.

In a bra, the evening ended early. You got home, the bra came off, and you didn’t go back out. A hot band and a red line under your bust will do that.

The tank breathes. There’s no tight band around your ribs and no red line at the end of the day. So when your family says “stay for dessert,” you stay. For years the bra decided when your day was over, and now you do.

6. The Tank Stays On Till You Change for Bed

In the evening she stretches both arms up and her back stays smooth under her T-shirt

You get home, and you don’t rush to take it off. It stays on through the supper dishes, your evening shows and the call with the grandkids. It comes off when you change for bed, and not a minute before.

7. 50,000+ Women Have Already Switched

A woman in a black tank laughing with her family

Susie is 67. Every bra hurt her in the same spots, so she made one that doesn’t. That’s this tank.

In a survey of 129 buyers, about 9 in 10 were over 70. The top reasons they gave up bras were hooks, straps and not finding their size. About 1 in 5 had already tried a shelf tank, cami or sports bra. Then they chose this tank.

It comes in sizes S to 6XL, with no band size or cup letter. The next page finds your size from your weight and bust. Pick from 8 colors. Every order comes with a 90-Day Guarantee.

Your Day in a Bra vs. Your Day in the Tank

In a braIn the tank
9 a.m.Reaching behind you for the hooksPulled on over your head. Done.
3 p.m.Counting the hours till it comes offStill comfortable. Nothing to unhook.
DinnerHome early, bra offStill at the table for dessert
BedtimeOff at last, with red marksComes off when you change for bed

Questions Women Ask Before They Switch

Will it really hold a full bust all day?
Yes. The cups are sewn into the front, and it holds a full D+. There’s no band to stretch out or ride up, and the wide straps share the weight. The cups stay put, even in the wash.
Can I wear it with no bra under it?
Yes. That’s what it’s made for. Wear it on its own, or under a blouse or cardigan, for errands, lunch, family dinner or a doctor’s visit.
What size do I get?
Sizes run from S to 6XL. There’s no band size or cup letter to work out. The next page asks your weight and bust and shows you your size.

Pull it on in the morning. Forget it till bedtime.

The Susie's tank with the built-in bra: molded cups, wide straps, no band and nothing to fasten

Susie’s Comfort Tank holds a full D+ and still feels good at dinner.

Get My Comfort Tank →Buy 2 Get 1 Free + Free US Shipping · 90-Day Guarantee · Sizes S to 6XL · 8 colors
From the comments16 comments
Lorraine Babcock

3 p.m. is exactly right. For years I planned my errands so I was home by 2 because I knew what was coming. Yesterday I wore mine to the bank, the pharmacy and the grocery store and got home at 5 still in it. didn’t think about it once

Like · Reply · 14 min
Norma Pruitt

is this just a shelf cami with a new name? I have a drawer full of those and every one of them gave up by lunch

Like · Reply · 38 min
Carol Ann Stiles

Norma I thought the same thing. Its not. My shelf ones had one strip of elastic and two little pads that got lost in the wash. This one has real cups sewn in the front and the body is long so it doesn’t roll up on you. I’m 77 and I’ve worn mine 3 weeks now

Like · Reply · 29 min
Bev Kowalczyk

36DDD and 84 years old. Every wireless thing I ever tried had me down by my belt before noon. Will this really hold me or is it one more for the drawer

Like · Reply · 52 min
Susie’sOfficial

Hi Bev! The cups are sewn into the front, and it holds a full D+. The straps are wide, and the long, snug body of the tank shares the weight. There’s no band to ride up and no hooks. Every order comes with our 90-Day Guarantee.

Like · Reply · 47 min
Joan Mattingly

Wore it to my doctor’s visit Tuesday. You know how they leave you sitting in that cold little room forever. Usually by then I’m fussing with a strap. I sat there over an hour and forgot I had anything on under my sweater. The girl at the front desk asked me where I got my top

Like · Reply · 1 h
Phyllis Granger

what size would I even get? I’m 5 ft 2 and around 190 and I don’t know my bra size anymore, it changes every year

Like · Reply · 1 h
Susie’sOfficial

Hi Phyllis! You don’t need a bra size at all. The tank goes from S to 6XL by your weight and bust, and the next page asks you both and shows you your size. It comes in 8 colors too.

Like · Reply · 58 min
Arlene Fogarty

My granddaughter took me to lunch for my birthday and I never once reached back to fix anything. We stayed for dessert AND coffee and I was the one who said lets get another piece. I’m 81. I can’t remember the last time I wasn’t the first one ready to go home

Like · Reply · 2 h
Maxine Hollis

How long does it take to come? The last thing I ordered online took a month and I never heard one word from them the whole time

Like · Reply · 2 h
Susie’sOfficial

Hi Maxine! Shipping is free in the US. When your order goes out, you get an email with tracking so you can see where it is. If you have any questions, write to us at info@susies.co.

Like · Reply · 2 h
Loretta Sims

Mine wasn’t perfect at first. I buy a size up in everything out of habit, so I did here too and it was roomy in the top. My second one I ordered in the size the page gave me from my weight and that one is just right. So put in your real numbers ladies, don’t guess like I did

Like · Reply · 3 h
Edna Ruiz

The hooks. 50 years of fighting those hooks and now my fingers just won’t do it. I pull this on over my head like a t shirt in the morning and that’s the whole job. My husband used to have to hook me up every day. Now he’s out of a job lol

Like · Reply · 3 h
Verna Lindahl

Family dinner at my son’s on Sunday. Normally I’m home by 7 with the bra thrown over a chair. This time I stayed till the grandkids went to bed and drove home still in it. Took it off when I put my nightgown on and that was the first time I thought about it all day

Like · Reply · 4 h
Gloria Pettibone

do they get hot? I sweat under every bra I own and the band is the worst part

Like · Reply · 5 h
Myrna Castle

Gloria I live in Arizona and wore mine all through September. There’s no band so nothing tight around you to sweat under. Its not magic but its a lot better than any bra I ever had

Like · Reply · 4 h
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Paid advertisement by Susie's. This is paid content about our own product, not a news article or independent review. The Susie's Built-in Bra Comfort Tank is a garment, not a medical device, and is not intended to diagnose, treat, cure or prevent any condition. The nurse narrator, Peggy, is an illustrative character and the story is a composite. No nurse, doctor or therapist endorses this product. The survey figures come from Susie's own survey of 129 buyers. Photos on this page are illustrations; the comments are representative of customer feedback. Results vary. Guarantee and offer terms are on susies.co and may change. Free shipping applies to US orders.